Download the guide to discover how to build a thoughtful and powerful communication strategy using email marketing and text messaging in tandem.
Text message marketing and email are two powerful brand communications channels. How should marketers think about the unique roles of each channel, and how can they be “better together”?
With over 50% of emails being opened on mobile devices and read rates for text messages averaging 98%, pairing together email marketing and text messaging creates a huge opportunity for brands to engage subscribers across channels and at every step of the customer lifecycle.
You may be asking yourself, “where do I begin, exactly?” We created this guide—in partnership with digital marketing agency Tinuiti—to provide you with a framework for launching or building upon your existing programs to maximize the effectiveness of text messaging and email marketing. Simply put: when done well, these two channels are better together!
Download the guide to learn:
Ready to build a text messaging program that complements your email efforts?